Introduction to Business Analytics


Introduction to Business Analytics

Course Description

Information has come to be recognized as a critical resource, and business analytics tools play an increasingly critical role in deploying this resource in organizing and structuring information so that it can be used more productively.  The ability to manage 'Big Data' has become a critical capability for organizations.  This course discusses business analytics tools and their application to management problems. 

This is course is offered for both credit and non-credit.  If you enroll as a non-credit student please note you will not receive academic credit for the course, nor can the course be used towards completion of a degree.

Why SAS?

SAS is the undisputed leader in the field of analytics, with a 33% market share in advanced analytics – more than twice that of its competitors., in its recent report that compared many certifications, ranked SAS certification as the most valuable skill since it resulted in the highest increase in salary. 



Course Objectives

Upon successful completion of this course, participants will be able to: 

  • Understand the need for business analytics in today's dynamic business environments
  • Know data warehouseing strategies, technologies, designs, and architectures
  • Understand data mining techniques and algorithms (e.g., clustering, classification, predictive modeling, decision trees, neural networks, and visualization)
  • Have sample applications of these technologies and techniques


Monday & Wednesday, August 28, 2017- October 18, 2017 from 6:00 p.m.-8:50 p.m.

CEUs:  3.6
Hours: 36 Contact Hours


CSU's Monte Ahuja College of Business, 1860 E. 18th St., Cleveland, OH 44115 (map)

Fee: $1,895

Corporate, CSU Student, and Alumni discounts available!

Course Benefits

Competency-Based Professional Development: Our programs increase learner retention through application, which results in a more productive workforce.  Students demonstrate their competence by successfully completing a course assessment.

All Inclusive: Each course delivered at CSU includes materials, pre-test and post-test, coffee, snacks, lunch and convenient, on-site parking.

Educated and Experienced Instructors: Our instructors bring years of real-world, classroom and CPA, CFA, SHRM, PhD and MBA experience. Many hold leadership positions in northeast Ohio organizations and have taught at the graduate and undergraduate levels.

Cost-Effective: The course is designed to minimize travel expenses and time away from work.

Convenient: Flexible schedules are not only an attractive option, but a necessary for busy professionals.

Networking Opportunities: Learn from instructors and colleagues who have a variety of industry experiences to share.

Audit option: Students have the option to audit a course they have already attended at no charge within one academic year. Interested students must notify the ProDev office requesting to audit a course a minimum of 10 business days prior to the course start date to ensure there is enough seating. Audit students are responsible for their own parking and lunches. New materials will not be provided.

Corporate, Custom Availability: Can be custom-tailored to the needs of your organization to provide skills your workforce can apply immediately as a corporate training if requested.

Refund Policy

No refunds will be issued if notification is not received seven business days prior to the first day of class. Registrants who cancel will receive a refund, less a $50 processing fee, if we receive written notification a minimum of seven business days prior to the first day of class.